logo troubles

So when Josh was visiting a couple of weeks ago, we were talking about logos, and he said, "all of the simple ones are used."

I, being the contrary person I am, disagreed. "I just saw one the other day that was really simple and totally cool. And I've never seen anything exactly like it before."

I couldn't remember what the name was. Later, I remembered. (I remembered *before* the massive superbowl ad push, too, folks.)

But when I read Josh's account of his trip to Portland, I followed a link on his page to the carsharing company he uses in Seattle.

Damn. He was right about all of the good ones already being used. And he probably doesn't even realize it.

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This page contains a single entry by Jeremy published on January 29, 2001 12:00 AM.

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